This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: From a marketing channels perspective, social networking has: a. Caused consumers to make poor ... (Read 122 times)

gbarreiro

  • Hero Member
  • *****
  • Posts: 566
on: Jun 29, 2018
From a marketing channels perspective, social networking has:
 a. Caused consumers to make poor product choices.
  b. Not lived up to the expectations that the Internet would allow consumers to be better informed.
  c. Helped consumers make better product choices but has had no effect on their channel choices.
  d. It has made consumers more demanding about the channels they choose.
  e. All of the above.

Question 2

At which level of the strategic plan are decisions made regarding which consumer segments to target, within each country?
 a. Corporate level c. Product level
  b. Division level d. Business unit level


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

mcomstock09

  • Sr. Member
  • ****
  • Posts: 377
Reply #1 on: Jun 29, 2018
Answer to Question 1

D

Answer to Question 2

D
At the business unit level, within each country, decisions are made regarding which consumer segments to target, using criteria described in this chapter.


gbarreiro

  • Member
  • Posts: 566
Reply 2 on: Jun 29, 2018
:D TYSM

blakcmamba

  • Member
  • Posts: 335
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

« previous next »
 

Did you know?

You should not take more than 1,000 mg of vitamin E per day. Doses above this amount increase the risk of bleeding problems that can lead to a stroke.

Did you know?

According to the FDA, adverse drug events harmed or killed approximately 1,200,000 people in the United States in the year 2015.

Did you know?

Congestive heart failure is a serious disorder that carries a reduced life expectancy. Heart failure is usually a chronic illness, and it may worsen with infection or other physical stressors.

Did you know?

Most strokes are caused when blood clots move to a blood vessel in the brain and block blood flow to that area. Thrombolytic therapy can be used to dissolve the clot quickly. If given within 3 hours of the first stroke symptoms, this therapy can help limit stroke damage and disability.

Did you know?

During the twentieth century, a variant of the metric system was used in Russia and France in which the base unit of mass was the tonne. Instead of kilograms, this system used millitonnes (mt).

Using the Ti plasmid and Agrobacterium tumefaciens to make transgenic plants Using the Ti plasmid and Agrobacterium tumefaciens to make transgenic plants
A mother dies, a father loses his leg—such calamities shattered poor urban families. Orphaned street A mother dies, a father loses his leg—such calamities shattered poor urban families. Orphaned street
Booker T. Washington in his office at Tuskegee Institute, 1900. Washington chose a policy of accommo Booker T. Washington in his office at Tuskegee Institute, 1900. Washington chose a policy of accommo
Behavior modification has been useful in raising the amount of social responding by children with ... Behavior modification has been useful in raising the amount of social responding by children with ...
Vienna: Social Structure and Social Interaction Vienna: Social Structure and Social Interaction
In the box on upward social mobility on page 82, we discussed how Latinos face a similar situation. ... In the box on upward social mobility on page 82, we discussed how Latinos face a similar situation. ...
Video: Introduction to Insulin

For a complete list of videos, visit our video library