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Author Question: For the channel manager, the external environments can be ranked, from most important to least ... (Read 104 times)

Diane

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For the channel manager, the external environments can be ranked, from most important to least important, as:
 a. Economic, competitive, sociocultural, technological, legal.
  b. Legal, competitive, technological, economic, sociocultural.
  c. Economic, legal, competitive, technological, sociocultural.
  d. There is no single sequence for all industries at all times.
  e. All are equally important.

Question 2

Stability of a segment over times used to be a primary consideration mainly for developing, low-income, countries.
 
 Indicate whether the statement is true or false



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joneynes

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Answer to Question 1

D

Answer to Question 2

F
Stability of a segment over times used to be a primary consideration mainly for developed, high-income, countries. Today, however, this is an important consideration in a world environment where products are in different lifecycle stages, and where preferences are continuously changing with the advent of the Internet and on-line ordering across borders from countries of all development levels.




Diane

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Reply 2 on: Jun 29, 2018
Gracias!


adf223

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Reply 3 on: Yesterday
Excellent

 

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