This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: What is the difference between a basic and an enhanced product. Give three concrete examples of ... (Read 19 times)

yoooooman

  • Hero Member
  • *****
  • Posts: 557
on: Jun 29, 2018
What is the difference between a basic and an enhanced product. Give three concrete examples of basic and enhanced products.

Question 2

What packaging features are important to consumers?


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

SAUXC

  • Sr. Member
  • ****
  • Posts: 318
Reply #1 on: Jun 29, 2018
Answer to Question 1

Basic products are plain label products that meet the bare minimal expectations of consumers. Product enhancements are features added to the basic product that satisfy additional needs and wants with the same purchase.

Example: The basic automobile has cloth seats, AC, and basic AM/FM radio. Product enhancements would include leather seats, upgraded wheels, and a high-quality sound system. A product enhancement could also include an automobile that operates on gas and electricity.

Answer to Question 2

Examples could include ease of use, safety, attractiveness, environmental friendliness of the package, and accessibility for self-service stores.


yoooooman

  • Hero Member
  • *****
  • Posts: 557
Reply #2 on: Jun 29, 2018
Correct answers!


SAUXC

  • Sr. Member
  • ****
  • Posts: 318
Reply #3 on: Jun 29, 2018
Great! Please up vote :D


« previous next »
 

Did you know?

The first-known contraceptive was crocodile dung, used in Egypt in 2000 BC. Condoms were also reportedly used, made of animal bladders or intestines.

Did you know?

Disorders that may affect pharmacodynamics include genetic mutations, malnutrition, thyrotoxicosis, myasthenia gravis, Parkinson's disease, and certain forms of insulin-resistant diabetes mellitus.

Did you know?

People who have myopia, or nearsightedness, are not able to see objects at a distance but only up close. It occurs when the cornea is either curved too steeply, the eye is too long, or both. This condition is progressive and worsens with time. More than 100 million people in the United States are nearsighted, but only 20% of those are born with the condition. Diet, eye exercise, drug therapy, and corrective lenses can all help manage nearsightedness.

Did you know?

Pubic lice (crabs) are usually spread through sexual contact. You cannot catch them by using a public toilet.

Did you know?

You should not take more than 1,000 mg of vitamin E per day. Doses above this amount increase the risk of bleeding problems that can lead to a stroke.

Examples of heart rhythms: sinus bradycardia. Examples of heart rhythms: sinus bradycardia.
(A) Major leukocytes. (B) Enhanced color photograph from a scanning electron microscope of a ... (A) Major leukocytes. (B) Enhanced color photograph from a scanning electron microscope of a ...
Examples of X-linked Immunodeficiencies Examples of X-linked Immunodeficiencies
A Production Function with Diminishing Marginal Product of Capital A Production Function with Diminishing Marginal Product of Capital
A solid concrete wall 4.0 m by 2.4 m and 30 cm thick, with a thermal conductivit A solid concrete wall 4.0 m by 2.4 m and 30 cm thick, with a thermal conductivit
Examples of animal reproduction. Examples of animal reproduction.
Video: Medullary osmotic gradient - influencing factors

For a complete list of videos, visit our video library