The key to an effective focus group is a. experienced members. ...

[Zoey63294]

The key to an effective focus group is
 a. experienced members.
  b. the moderator.
  c. a consistently used thematic apperception test approach.
  d. an appropriate location.
  e. None of the above.

Question 2

Focus groups are not productive for
 a. testing hypotheses.
  b. interpreting previously obtained quantitative results.
  c. stimulating ideas for new creative concepts.
  d. Neither a nor b.
  e. Neither a nor b nor c.

[perkiness]

Answer to Question 1

b

Answer to Question 2

a

[Zoey63294]

Thanks for the timely response, appreciate it

[Animal_Goddess]

Excellent