Author Question: What are culture industries, and how does this concept help explain why many mass media promote ... (Read 130 times)

Starlight

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What are culture industries, and how does this concept help explain why many mass media promote old-fashioned or oppressive ideologies? How is the concept of culture industries criticized?
 
  In contrast to what might be predicted by culture industries, what new media have developed and grown?
  What will be an ideal response?

Question 2

In this day and age, Harriet Martineau would not need to place what she was writing underneath her sewing.
 
  Indicate whether the statement is true or false


memslove

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Answer to Question 1

Culture industries mass produce cultural products; movie studios and radio stations are like assembly lines, using the same types of images and themes that have been successful in the past, often considered old-fashioned, even oppressive. In order to earn revenue in a free market economy the product must appeal to as many people as possible therefore themes are familiar and unthreatening. However, producers must add some originality to attract an audience and sometimes preconceptions or stereotypes are challenged. Media consumers are not passive zombies. In contrast to the old-fashioned messages mass produced by culture images, new media aimed at Blacks (BET, Black-owned record companies) and Hispanics (Telemundo, Univision, Hispanic magazines), and Arabs (Al Jazerra) have developed and grown.

Answer to Question 2

TRUE



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