Author Question: Which of the following is a main objective of customer relationship management applications focusing ... (Read 77 times)

melly21297 · **on:** Jul 7, 2018

Which of the following is a main objective of customer relationship management applications focusing on downstream information flows?

A) to track global spending on suppliers
B) to encourage the bullwhip effect
C) to develop demand forecasts
D) to portray a positive corporate image
E) to collaborate demand and production planning

Question 2

An online retailer has finished creating a customer record. Identify the retailer's next step in an order-to-cash process.

A) create order
B) allocate stock
C) pick, pack, and ship
D) prepare and send invoice
E) check customer's creditworthiness