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Author Question: What focuses on using information about customers to create marketing strategies that develop and ... (Read 77 times)

joblessjake

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What focuses on using information about customers to create marketing strategies that develop and sustain desirable customer relationships?
 A) Customer relationship management
  B) Electronic data interchange
  C) Business-to-consumer marketing
  D) Strategic partnerships
  E) The marketing concept

Question 2

In the context of customer satisfaction, which of the following happens when a marketer falls into the trap of underpromising?
 A) A product's price reduces extensively
  B) Competitors begin to manufacture a similar product
  C) Less customers try a product
  D) A product loses importance



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essyface1

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Answer to Question 1

A

Answer to Question 2

C




joblessjake

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Reply 2 on: Jul 14, 2018
Wow, this really help


lindahyatt42

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Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

 

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