Author Question: Explain the importance of developing an effective guest loyalty program. What will be an ideal ... (Read 69 times)

Bob-Dole

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Explain the importance of developing an effective guest loyalty program.
 
  What will be an ideal response?

Question 2

_________________ is used primarily for cocktail parties and often does not require the use of utensils.
 
  a. A formal buffet
  b. An hors d'oeuvres buffet
  c. An ethnic buffet
  d. none of these  all buffets should requires guests to eat with utensils.



FergA

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Answer to Question 1

Like many industries, the restaurant and foodservice industry is verycompetitive. The best managers want to develop and keep loyal customers.To do so, these managers can create formal customer loyalty programs. Alsoknown as rewards programs, these programs offer an establishment's bestcustomers special treatment. The airline, hotel, and casino industries allhave experienced great success in developing guest rewards programs. Thosein the restaurant and foodservice industry can and should do the same torecognize and reward their best customers.

Answer to Question 2

B



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