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Author Question: A _______________ is a new flavor, size or other attribute of an existing brand. Fill in the ... (Read 51 times)

skymedlock

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A _______________ is a new flavor, size or other attribute of an existing brand.
 
  Fill in the blank(s) with correct word

Question 2

This is all pre-store communication and promotion including product development, packaging, advertisements, and promotions:
 
  a. Consumer marketing
  b. Consumer merchandising
  c. Shopper marketing
  d. Shopper merchandising



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enass

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Answer to Question 1

brand extension

Answer to Question 2

A





 

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