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Author Question: What is the second step in the marketing research process? (Read 27 times)

Caileynorton

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on: Feb 10, 2022

Question 1

What are the elements of a construct that can be measured or quantified?
◦ Variables
◦ Measurements
◦ Functions
◦ Dependents

Question 2

What is the second step in the marketing research process?
◦ Decide the research approach.
◦ Establish the research objective.
◦ Establish the research budget.
◦ Define the problem.
Marketing Research ¦ Burns, Veeck ¦ 9th Edition
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Marked as best answer by Caileynorton on Feb 10, 2022

kuttz

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Reply #1 on: Feb 10, 2022
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
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Caileynorton

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Reply 2 on: Feb 10, 2022
Great answer, keep it coming :)

atrochim

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Reply 3 on: Yesterday
Excellent

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