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Author Question: Constructing coding categories by tallying a small number of responses to a particular question is ... (Read 33 times)

maegan_martin

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on: Jun 29, 2018
Constructing coding categories by tallying a small number of responses to a particular question is known as ______.
 Fill in the blank(s) with correct word

Question 2

Which of the following is commonly used by media planners to assist in the effectiveness of a media schedule in terms of its maximum reach of a target market?
 a. frequency c. reach
  b. net frequency d. net reach


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Jevvish

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Reply #1 on: Jun 29, 2018
Answer to Question 1

test tabulation

Answer to Question 2

D
Definition of net reach


maegan_martin

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Reply #2 on: Jun 29, 2018
Thank you


Jevvish

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Reply #3 on: Jun 29, 2018
No problemo


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