Author Question: The body of a proposal should A) capture the reader's attention. B) explain the complete details ... (Read 148 times)

Shelles

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The body of a proposal should
 
  A) capture the reader's attention.
  B) explain the complete details of the solution.
  C) make whatever promises it takes to win the contract.
  D) aggressively attack any other companies competing for the audience's business.
  E) explain the advantages for your company if the proposal is accepted.

Question 2

The text of a proposal
 
  A) must always follow the AIDA plan.
  B) is usually presented in outline form.
  C) consists of the introduction, body, and close.
  D) should be italicized.
  E) is always organized using the direct approach.



juliaf

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Answer to Question 1

Answer: B
Explanation: B) The body section of a proposal gives readers a detailed account of the proposed solution and explains how you or your company will implement that solution.

Answer to Question 2

Answer: C
Explanation: C) The three components of the text portion of every business proposal are the introduction, the body, and the close. Other elements of the text portion of proposals can vary.



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