Author Question: Customer satisfaction can be assessed using various proactive methods including: a. soliciting ... (Read 55 times)

kellyjaisingh

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Customer satisfaction can be assessed using various proactive methods including:
 a. soliciting complaints from dissatisfied customers.
 b. visiting, calling, or mailing written surveys to clients.
 c. monitoring Usenet and other Web discussion groups.
 d. using mystery shoppers to evaluate the quality of service provided.

Question 2

The accuracy with which experimental results can be generalized beyond the experimental subjects is called:
 a. external validity.
 b. internal validity.
 c. reliability.
 d. synergy.



braelync

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Answer to Question 1

b

Answer to Question 2

a



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