Author Question: When using eye tracking methodology, what information is captures in a scanpath and labeled on the ... (Read 105 times)

Starlight

  • Hero Member
  • *****
  • Posts: 567
When using eye tracking methodology, what information is captures in a scanpath and labeled on the ad being studied?
 a. eye gaze pauses
  b. direction of movement
  c. length of time
  d. sequence elements
  e. All of these are correct.

Question 2

Which of these is an example of a metaphor?
 a. The snake strike was as fast as lightning.
  b. Like a stalking cat, the dense fog crept into the valley.
  c. The newborn was surrounded by a blanket of his family's love.
  d. To her light-sensitive eyes, the torch broke the darkness like a sunrise.
  e. He felt like a winner, even though he finished well behind the leaders.



Heffejeff

  • Sr. Member
  • ****
  • Posts: 336
Answer to Question 1

e

Answer to Question 2

c



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

Anesthesia awareness is a potentially disturbing adverse effect wherein patients who have been paralyzed with muscle relaxants may awaken. They may be aware of their surroundings but unable to communicate or move. Neurologic monitoring equipment that helps to more closely check the patient's anesthesia stages is now available to avoid the occurrence of anesthesia awareness.

Did you know?

In 1835 it was discovered that a disease of silkworms known as muscardine could be transferred from one silkworm to another, and was caused by a fungus.

Did you know?

The most destructive flu epidemic of all times in recorded history occurred in 1918, with approximately 20 million deaths worldwide.

Did you know?

There are immediate benefits of chiropractic adjustments that are visible via magnetic resonance imaging (MRI). It shows that spinal manipulation therapy is effective in decreasing pain and increasing the gaps between the vertebrae, reducing pressure that leads to pain.

Did you know?

More than one-third of adult Americans are obese. Diseases that kill the largest number of people annually, such as heart disease, cancer, diabetes, stroke, and hypertension, can be attributed to diet.

For a complete list of videos, visit our video library