When planning for a successful service performance, service ...

[jlmhmf]

When planning for a successful service performance, service marketers need to understand that
 a. a service performance occurs at a single moment in time.
  b. a service performance is a single event.
  c. a service offering typically takes shape prior to its performance.
  d. the basic service of the organization is often supported by a host of supplementary service elements.
  e. All of these service characteristics need to be understood by service marketers when planning a successful service performance.

Question 2

Which of the following is NOT one of the four P's of selling?
 a. power
  b. pleasure
  c. profit
  d. practice

[orangecrush]

Answer to Question 1

d

Answer to Question 2

D. Benefits  power, profit, pleasure, and prestige  are what truly sell the business to a prospective franchisee. They are based upon the prospective buyer's problem or need and give them an opportunity to improve themselves and their lifestyle.

[jlmhmf]

Thank you

[orangecrush]

Happy to help you