This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Marketing communications planning can be described in terms of a process hierarchy involving all of ... (Read 70 times)

yoroshambo

  • Hero Member
  • *****
  • Posts: 566
on: Jun 29, 2018
Marketing communications planning can be described in terms of a process hierarchy involving all of the following levels except
 a. executive board c. marketing
  b. corporate d. marketing communications

Question 2

Which of the following observations is true of a management contract?
 a. For the supplier, the risk of participating in an international venture is substantially increased.
  b. The supplier will be unable to exercise any amount of operational control.
  c. For the client, expertise that is built up is provided.
  d. For the client, organizational skills that are not available locally can be provided.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Heffejeff

  • Sr. Member
  • ****
  • Posts: 336
Reply #1 on: Jun 29, 2018
Answer to Question 1

A
The fourth level in the marketing communications process hierarchy is marketing communications mix.

Answer to Question 2

D


yoroshambo

  • Member
  • Posts: 566
Reply 2 on: Jun 29, 2018
:D TYSM

adf223

  • Member
  • Posts: 304
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

« previous next »
 

Did you know?

Sildenafil (Viagra®) has two actions that may be of consequence in patients with heart disease. It can lower the blood pressure, and it can interact with nitrates. It should never be used in patients who are taking nitrates.

Did you know?

In Eastern Europe and Russia, interferon is administered intranasally in varied doses for the common cold and influenza. It is claimed that this treatment can lower the risk of infection by as much as 60–70%.

Did you know?

The term pharmacology is derived from the Greek words pharmakon("claim, medicine, poison, or remedy") and logos ("study").

Did you know?

Once thought to have neurofibromatosis, Joseph Merrick (also known as "the elephant man") is now, in retrospect, thought by clinical experts to have had Proteus syndrome. This endocrine disease causes continued and abnormal growth of the bones, muscles, skin, and so on and can become completely debilitating with severe deformities occurring anywhere on the body.

Did you know?

There are over 65,000 known species of protozoa. About 10,000 species are parasitic.

The following terms describe types of body movement that occur at the diarthrotic joints The following terms describe types of body movement that occur at the diarthrotic joints
Inflated Phrases Compared with Concise Terms Cont Inflated Phrases Compared with Concise Terms Cont
A typical bus system showing module CAN communications and twisted pairs of wire. A typical bus system showing module CAN communications and twisted pairs of wire.
A mechanism for peptidyltransferase involving A2451 (E. coli) as a general base A mechanism for peptidyltransferase involving A2451 (E. coli) as a general base
Directional Terms Directional Terms
The General Process of Sensation The General Process of Sensation
Video: Endocytosis -Types and Phagocytosis

For a complete list of videos, visit our video library