One method for gaining commitment involves the salesperson working with the buyer to list the reasons why the buyer would not want to make a purchase.
Indicate whether the statement is true or false
Question 2
In choosing a new piece of manufacturing equipment, the buying organization is uncertain of the model or brand to choose, the suitable level of quality, and the appropriate price to pay. This represents which type of buying situation?
A) complex modified rebuy decision
B) strategic modified rebuy decision
C) judgmental new task decision
D) strategic new task decision
E) lost-for-good decision
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