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Author Question: The step in developing an advertising campaign that directly precedes campaign execution is A) ... (Read 83 times)

student77

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The step in developing an advertising campaign that directly precedes campaign execution is
 A) defining advertising objectives.
  B) creating the advertising platform.
  C) evaluating advertising effectiveness.
  D) developing a media plan.
  E) creating the advertising message.

Question 2

Levi Strauss markets its denim jeans in many countries and develops its marketing strategy as if the world were a single market. This approach to selling a standardized product in all countries represents which type of international marketing?
 A) Exporting
  B) Accidental exporting
  C) Limited exporting
  D) Licensing
  E) Globalization of markets



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yahahah24021

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Answer to Question 1

E

Answer to Question 2

E




student77

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Reply 2 on: Jun 29, 2018
Wow, this really help


okolip

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Reply 3 on: Yesterday
Gracias!

 

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