This topic contains a solution. Click here to go to the answer

Author Question: An organization needs to reach out to a specific target audience, and has decided that it wants to ... (Read 146 times)

OSWALD

  • Hero Member
  • *****
  • Posts: 580
An organization needs to reach out to a specific target audience, and has decided that it wants to use social media advertising to do so. It wants to buy specific keywords to accurately target the audience who would want to see these ads. The aim is to get a high effective exposure rate and engagement rate without invading consumer privacy. Which of the following advertising revenue models would best suit the organizations's needs?
 a. Bidding for ad words
  b. Pay-per-click
  c. I-Traffic Index
  d. Pop-under ads

Question 2

The set of brands that comes to mind when a category is mentioned is referred to as .
 a. an external search
  b. conversion
  c. cognitive dissonance
  d. an evoked set



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

mcarey591

  • Sr. Member
  • ****
  • Posts: 365
Answer to Question 1

a

Answer to Question 2

d




OSWALD

  • Member
  • Posts: 580
Reply 2 on: Jun 29, 2018
:D TYSM


Missbam101

  • Member
  • Posts: 341
Reply 3 on: Yesterday
Wow, this really help

 

Did you know?

Blood in the urine can be a sign of a kidney stone, glomerulonephritis, or other kidney problems.

Did you know?

To prove that stomach ulcers were caused by bacteria and not by stress, a researcher consumed an entire laboratory beaker full of bacterial culture. After this, he did indeed develop stomach ulcers, and won the Nobel Prize for his discovery.

Did you know?

Barbituric acid, the base material of barbiturates, was first synthesized in 1863 by Adolph von Bayer. His company later went on to synthesize aspirin for the first time, and Bayer aspirin is still a popular brand today.

Did you know?

The average human gut is home to perhaps 500 to 1,000 different species of bacteria.

Did you know?

Approximately one in four people diagnosed with diabetes will develop foot problems. Of these, about one-third will require lower extremity amputation.

For a complete list of videos, visit our video library