This topic contains a solution. Click here to go to the answer

Author Question: Constructing coding categories by tallying a small number of responses to a particular question is ... (Read 119 times)

maegan_martin

  • Hero Member
  • *****
  • Posts: 532
Constructing coding categories by tallying a small number of responses to a particular question is known as ______.
 Fill in the blank(s) with correct word

Question 2

Which of the following is commonly used by media planners to assist in the effectiveness of a media schedule in terms of its maximum reach of a target market?
 a. frequency c. reach
  b. net frequency d. net reach



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Jevvish

  • Sr. Member
  • ****
  • Posts: 326
Answer to Question 1

test tabulation

Answer to Question 2

D
Definition of net reach





 

Did you know?

The Centers for Disease Control and Prevention (CDC) was originally known as the Communicable Disease Center, which was formed to fight malaria. It was originally headquartered in Atlanta, Georgia, since the Southern states faced the worst threat from malaria.

Did you know?

The use of salicylates dates back 2,500 years to Hippocrates's recommendation of willow bark (from which a salicylate is derived) as an aid to the pains of childbirth. However, overdosage of salicylates can harm body fluids, electrolytes, the CNS, the GI tract, the ears, the lungs, the blood, the liver, and the kidneys and cause coma or death.

Did you know?

Your chance of developing a kidney stone is 1 in 10. In recent years, approximately 3.7 million people in the United States were diagnosed with a kidney disease.

Did you know?

Intradermal injections are somewhat difficult to correctly administer because the skin layers are so thin that it is easy to accidentally punch through to the deeper subcutaneous layer.

Did you know?

It is believed that humans initially contracted crabs from gorillas about 3 million years ago from either sleeping in gorilla nests or eating the apes.

For a complete list of videos, visit our video library