Discuss the future of sales ...

[yoooooman]

Discuss the future of sales promotion.

Question 2

_____ is doing what the group or social influencer asks.
 A) Valence
  B) Discord
  C) Embodiment
  D) Compliance
  E) Reactance

[anyusername12131]

Answer to Question 1

With time, it is becoming increasingly clear that sales promotion is emerging as an important component not only of the promotional strategy, but of a company's brand strategy. Brand managers are noting that sales promotion tools can actually contribute to strengthening brand perceptions and attitudes; consequently, companies such as Ford and Phillip Morris are involving sales promotion firms when deciding on brand strategies. Important growth is anticipated especially in the area of point-of-purchase displays.

Answer to Question 2

D

[yoooooman]

Thank you

[anyusername12131]

Happy to help you