Author Question: Railways are used for the intercontinental transportation over long distances of high-weight, ... (Read 98 times)

armygirl

  • Hero Member
  • *****
  • Posts: 556
Railways are used for the intercontinental transportation over long distances of high-weight, high-volume products that have a low per pound value
 
 Indicate whether the statement is true or false

Question 2

Which of the following statements is true of comparative messages?
 A) Negatively framed comparative messages are more effective for promotion-focused consumers than positively framed comparative messages.
  B) Comparative messages are useful in changing a consumer's negative first impression of a brand or company.
  C) The most common type of comparative messages is the direct comparative message.
  D) Comparative messages show how much better the offering is than a competitor's offering.
  E) When motivation, ability, and opportunity is high, consumers are more likely to confuse the advertised brand with its competition.



stano32

  • Sr. Member
  • ****
  • Posts: 339
Answer to Question 1

F
Tankers, barges, and other freighters in the sea and inland waterways account for a substantial proportion of international traffic. Waterways are used for transporting over long distances high-weight, high-volume products that have a low per pound value, such as grains, gasoline, forestry products, cement, and fertilizers. This material is found in the International Transportation section (11-3a).

Answer to Question 2

D



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

Everyone has one nostril that is larger than the other.

Did you know?

The types of cancer that alpha interferons are used to treat include hairy cell leukemia, melanoma, follicular non-Hodgkin's lymphoma, and AIDS-related Kaposi's sarcoma.

Did you know?

About one in five American adults and teenagers have had a genital herpes infection—and most of them don't know it. People with genital herpes have at least twice the risk of becoming infected with HIV if exposed to it than those people who do not have genital herpes.

Did you know?

The strongest synthetic topical retinoid drug available, tazarotene, is used to treat sun-damaged skin, acne, and psoriasis.

Did you know?

Women are two-thirds more likely than men to develop irritable bowel syndrome. This may be attributable to hormonal changes related to their menstrual cycles.

For a complete list of videos, visit our video library