Author Question: Railways are used for the intercontinental transportation over long distances of high-weight, ... (Read 90 times)

armygirl

  • Hero Member
  • *****
  • Posts: 556
Railways are used for the intercontinental transportation over long distances of high-weight, high-volume products that have a low per pound value
 
 Indicate whether the statement is true or false

Question 2

Which of the following statements is true of comparative messages?
 A) Negatively framed comparative messages are more effective for promotion-focused consumers than positively framed comparative messages.
  B) Comparative messages are useful in changing a consumer's negative first impression of a brand or company.
  C) The most common type of comparative messages is the direct comparative message.
  D) Comparative messages show how much better the offering is than a competitor's offering.
  E) When motivation, ability, and opportunity is high, consumers are more likely to confuse the advertised brand with its competition.



stano32

  • Sr. Member
  • ****
  • Posts: 339
Answer to Question 1

F
Tankers, barges, and other freighters in the sea and inland waterways account for a substantial proportion of international traffic. Waterways are used for transporting over long distances high-weight, high-volume products that have a low per pound value, such as grains, gasoline, forestry products, cement, and fertilizers. This material is found in the International Transportation section (11-3a).

Answer to Question 2

D



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

For pediatric patients, intravenous fluids are the most commonly cited products involved in medication errors that are reported to the USP.

Did you know?

Stroke kills people from all ethnic backgrounds, but the people at highest risk for fatal strokes are: black men, black women, Asian men, white men, and white women.

Did you know?

During the twentieth century, a variant of the metric system was used in Russia and France in which the base unit of mass was the tonne. Instead of kilograms, this system used millitonnes (mt).

Did you know?

The first successful kidney transplant was performed in 1954 and occurred in Boston. A kidney from an identical twin was transplanted into his dying brother's body and was not rejected because it did not appear foreign to his body.

Did you know?

Many of the drugs used by neuroscientists are derived from toxic plants and venomous animals (such as snakes, spiders, snails, and puffer fish).

For a complete list of videos, visit our video library