Author Question: A customer's problems not being taken seriously by the selling organization is a typical customer ... (Read 109 times)

audie · **on:** Jun 28, 2018

A customer's problems not being taken seriously by the selling organization is a typical customer complaint.

Indicate whether the statement is true or false

Question 2

Transactional relationships:
A) are characterized by high levels of information exchange.
B) are emphasized by buyers when the purchase is viewed as less important to the organization's objectives.
C) are more likely to involve operational linkages.
D) all of the answer choices
E) both are characterized by high levels of information exchange and are more likely to involve operational linkages