Author Question: If you ask the average person, What is marketing? you might hear something like, Marketers make ... (Read 30 times)

V@ndy87

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If you ask the average person, What is marketing? you might hear something like, Marketers make people buy stuff they don't need and can't afford..
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Looking at metrics for a social media marketing campaign will generally show that:
 a. Most platforms perform at about the same level for a given campaign.
  b. Quantitative metrics outperform qualitative metrics.
  c. Some platforms may perform significantly better than others in a given campaign.
  d. Some platforms should be eliminated from the campaign.



katara

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Answer to Question 1

True

Answer to Question 2

c



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