« previous next »

Author Question: Which type of display has been shown in research to be effective in bringing a brand's name to a ... (Read 24 times)

stock

  • Hero Member
  • *****
  • Posts: 573
on: Jun 28, 2018
Which type of display has been shown in research to be effective in bringing a brand's name to a consumer's active memory and increasing the probability of purchasing that brand?
 a. temporary display
  b. semipermanent display
  c. permanent display
  d. motion display
  e. changeable message display

Question 2

The best way to deal with respondents not knowing the answer to a question is
 a. perform sufficient exploratory research and questionnaire pretesting to understand what the population members are likely to knowor not know.
  b. provide a Don't know response option.
  c. increase the sample size.
  d. All of these are correct.
  e. Both a and b are correct.


Sammyo

  • Sr. Member
  • ****
  • Posts: 329
Reply #1 on: Jun 28, 2018
Answer to Question 1

D

Answer to Question 2

a


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

The first war in which wide-scale use of anesthetics occurred was the Civil War, and 80% of all wounds were in the extremities.

Did you know?

More than 2,500 barbiturates have been synthesized. At the height of their popularity, about 50 were marketed for human use.

Did you know?

GI conditions that will keep you out of the U.S. armed services include ulcers, varices, fistulas, esophagitis, gastritis, congenital abnormalities, inflammatory bowel disease, enteritis, colitis, proctitis, duodenal diverticula, malabsorption syndromes, hepatitis, cirrhosis, cysts, abscesses, pancreatitis, polyps, certain hemorrhoids, splenomegaly, hernias, recent abdominal surgery, GI bypass or stomach stapling, and artificial GI openings.

Did you know?

Women are two-thirds more likely than men to develop irritable bowel syndrome. This may be attributable to hormonal changes related to their menstrual cycles.

Did you know?

Human stomach acid is strong enough to dissolve small pieces of metal such as razor blades or staples.

The Tsavo Man-Eaters on display in the Field Museum of Natural History in Chicago, Illinois. The Tsavo Man-Eaters on display in the Field Museum of Natural History in Chicago, Illinois.
Martha Rosler, Gladiators, from the series House Beautiful: Bringing the War Home. 2004 Martha Rosler, Gladiators, from the series House Beautiful: Bringing the War Home. 2004
Research Terminology Cont. Research Terminology Cont.
Human Relations: The Art and Science of Building Effective Relationships Human Relations: The Art and Science of Building Effective Relationships
Rock Type Influences Weathering Rock Type Influences Weathering
As shown in the figure, a large open tank contains a layer of oil ( density 450 kg/m3) floating ... As shown in the figure, a large open tank contains a layer of oil ( density 450 kg/m3) floating ...
Video: Polysaccharides

For a complete list of videos, visit our video library