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Author Question: An advantage of billboards as a medium is a. wide exposure of a message in a specific local market. ... (Read 45 times)

codyclark

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on: Jun 28, 2018
An advantage of billboards as a medium is
 a. wide exposure of a message in a specific local market.
  b. the large size and lighting attracts attention.
  c. reaching passersby with a message related to an immediate need.
  d. All of these statements are advantages of billboards.

Question 2

People meters attempt to measure not only the channel to which the set is tuned but also who in the household is watching.
 a. True
  b. False
 Indicate whether the statement is true or false


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Brummell1998

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Reply #1 on: Jun 28, 2018
Answer to Question 1

D

Answer to Question 2

True


codyclark

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Reply 2 on: Jun 28, 2018
Gracias!

bblaney

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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