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Author Question: Achieving agreement is the first step in evaluating sales promotion ideas. a. True b. False ... (Read 215 times)

AEWBW

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on: Jun 28, 2018
Achieving agreement is the first step in evaluating sales promotion ideas.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Advertising that teaches new uses for existing brands is known as _____.
 a. elaboration advertising
  b. top-of-mind awareness advertising
  c. primary demand advertising
  d. usage expansion advertising
  e. alternative use advertising


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verrinzo

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Reply #1 on: Jun 28, 2018
Answer to Question 1

False

Answer to Question 2

d


AEWBW

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Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it

emsimon14

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Reply 3 on: Yesterday
Great answer, keep it coming :)

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