Author Question: The two important areas of judgement in marketing are a. identifying marketing objectives and ... (Read 130 times)

lb_gilbert

  • Hero Member
  • *****
  • Posts: 588
The two important areas of judgement in marketing are
 a. identifying marketing objectives and establishing marketing strategies.
  b. budgeting for marketing and monitoring budget expenditures.
  c. product development and product improvement.
  d. the creative marketing process and market segment selection.
  e. all of the above are equally important.

Question 2

Effective policies are action oriented guidelines that provide guidance and provide enough detail to direct behavior toward a specific goal or objective.
 
 Indicate whether the statement is true or false



ririgirl15

  • Sr. Member
  • ****
  • Posts: 385
Answer to Question 1

D

Answer to Question 2

true



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

All adverse reactions are commonly charted in red ink in the patient's record and usually are noted on the front of the chart. Failure to follow correct documentation procedures may result in malpractice lawsuits.

Did you know?

Vital signs (blood pressure, temperature, pulse rate, respiration rate) should be taken before any drug administration. Patients should be informed not to use tobacco or caffeine at least 30 minutes before their appointment.

Did you know?

In ancient Rome, many of the richer people in the population had lead-induced gout. The reason for this is unclear. Lead poisoning has also been linked to madness.

Did you know?

Oliver Wendell Holmes is credited with introducing the words "anesthesia" and "anesthetic" into the English language in 1846.

Did you know?

There are major differences in the metabolism of morphine and the illegal drug heroin. Morphine mostly produces its CNS effects through m-receptors, and at k- and d-receptors. Heroin has a slight affinity for opiate receptors. Most of its actions are due to metabolism to active metabolites (6-acetylmorphine, morphine, and morphine-6-glucuronide).

For a complete list of videos, visit our video library