This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which of the following measures media weight based on both reach and frequency? a. Media mix b. ... (Read 66 times)

torybrooks

  • Hero Member
  • *****
  • Posts: 500
on: Jun 29, 2018
Which of the following measures media weight based on both reach and frequency?
 a. Media mix
  b. Gross rating points
  c. Share of voice
  d. Cost per thousand

Question 2

The foundation was laid for advertising to become a prominent part of the business environment when the Western world turned to as the foundation of economics.
 a. socialism
  b. communism
  c. capitalism
  d. syndicalism


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Mochi

  • Sr. Member
  • ****
  • Posts: 300
Reply #1 on: Jun 29, 2018
Answer to Question 1

b

Answer to Question 2

c


torybrooks

  • Member
  • Posts: 500
Reply 2 on: Jun 29, 2018
Excellent

ttt030911

  • Member
  • Posts: 315
Reply 3 on: Yesterday
Wow, this really help

« previous next »
 

Did you know?

Approximately 500,000 babies are born each year in the United States to teenage mothers.

Did you know?

HIV testing reach is still limited. An estimated 40% of people with HIV (more than 14 million) remain undiagnosed and do not know their infection status.

Did you know?

Russia has the highest death rate from cardiovascular disease followed by the Ukraine, Romania, Hungary, and Poland.

Did you know?

In most cases, kidneys can recover from almost complete loss of function, such as in acute kidney (renal) failure.

Did you know?

Women are 50% to 75% more likely than men to experience an adverse drug reaction.

A melanistic jaguar is a colour morph which occurs at about 6% frequency in populations. A melanistic jaguar is a colour morph which occurs at about 6% frequency in populations.
In acute otitis media, the tympanic membrane is usually bulging and purulent fluid is present in the In acute otitis media, the tympanic membrane is usually bulging and purulent fluid is present in the
Table 6.1 illustrates the main regime types and their differences. It breaks the regimes into four Table 6.1 illustrates the main regime types and their differences. It breaks the regimes into four
Topic Media Topic Media
Relationship between birth weight and mortality in humans Relationship between birth weight and mortality in humans
Cladogram Based On DNA Sequence Cladogram Based On DNA Sequence
Video: Introduction to Autism

For a complete list of videos, visit our video library