This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Simply inferring that marketing communications campaigns must have been integrated because it ... (Read 101 times)

ap345

  • Hero Member
  • *****
  • Posts: 537
on: Jun 29, 2018
Simply inferring that marketing communications campaigns must have been integrated because it archived its marketing goals is considered to be which of the following?
 a. An accurate statement c. A truism
  b. A tautology d. A generally applicable concept

Question 2

The act of international marketers seeking ways to influence the regulatory environment in which they have to operate in is known as _____.
 a. lobbying
  b. integrating
  c. reorganizing
  d. restructuring


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

ASDFGJLO

  • Sr. Member
  • ****
  • Posts: 335
Reply #1 on: Jun 29, 2018
Answer to Question 1

B
IMC requires campaign continuity and strategic orientation, both of which can contribute to the achievement of marketing goals.

Answer to Question 2

A


ap345

  • Member
  • Posts: 537
Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

adf223

  • Member
  • Posts: 304
Reply 3 on: Yesterday
:D TYSM

« previous next »
 

Did you know?

In women, pharmacodynamic differences include increased sensitivity to (and increased effectiveness of) beta-blockers, opioids, selective serotonin reuptake inhibitors, and typical antipsychotics.

Did you know?

Walt Disney helped combat malaria by making an animated film in 1943 called The Winged Scourge. This short film starred the seven dwarfs and taught children that mosquitos transmit malaria, which is a very bad disease. It advocated the killing of mosquitos to stop the disease.

Did you know?

As of mid-2016, 18.2 million people were receiving advanced retroviral therapy (ART) worldwide. This represents between 43–50% of the 34–39.8 million people living with HIV.

Did you know?

To combat osteoporosis, changes in lifestyle and diet are recommended. At-risk patients should include 1,200 to 1,500 mg of calcium daily either via dietary means or with supplements.

Did you know?

Vampire bats have a natural anticoagulant in their saliva that permits continuous bleeding after they painlessly open a wound with their incisors. This capillary blood does not cause any significant blood loss to their victims.

Lilly Martin Spencer’s Young Husband: First Marketing (1854). Note that passers-by are amused at thi Lilly Martin Spencer’s Young Husband: First Marketing (1854). Note that passers-by are amused at thi
Nonverbal communications convey strong, powerful messages that may be negative or positive. Nonverbal communications convey strong, powerful messages that may be negative or positive.
Inferring Productivity from Data on Output and Factor Accumulation Inferring Productivity from Data on Output and Factor Accumulation
Basic Marketing Research: Using Microsoft Excel Data Analysis Basic Marketing Research: Using Microsoft Excel Data Analysis
Marketing: An Introduction, 7th Edition Marketing: An Introduction, 7th Edition
Marketing Management, 4th Edition Marketing Management, 4th Edition
Video: How does asthma work?And How do you treat asthma?

For a complete list of videos, visit our video library