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Author Question: McDonald's aired a campaign in France that both made fun of Americans and stressed the French ... (Read 31 times)

cmoore54

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on: Jun 29, 2018
McDonald's aired a campaign in France that both made fun of Americans and stressed the French origins of McDonald's products.
 
 Indicate whether the statement is true or false

Question 2

Which of the following is one of the stages that consumers must go through in testing hypotheses for learning?
 A) Motivational thinking
  B) Associative networking
  C) Creation of biases
  D) Schematic development
  E) Encoding of evidence


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taylorsonier

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Reply #1 on: Jun 29, 2018
Answer to Question 1

T
McDonald's aired a campaign in France that both made fun of Americans and stressed the French origins of McDonald's products. It this to combat a negative image that French consumers had towards McDonald's.

Answer to Question 2

E


cmoore54

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Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

bigsis44

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Reply 3 on: Yesterday
:D TYSM

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