Author Question: The blending of advertising, sales promotion, publicity, and personal selling is referred to as the ... (Read 79 times)

mikaylakyoung · **on:** Jun 29, 2018

The blending of advertising, sales promotion, publicity, and personal selling is referred to as the __________.
Fill in the blank(s) with correct word

Question 2

It is only the supervisor's responsibility, and not the employee's, to ensure that the purchasing employee is familiar with and follows the procedures covering legal contracts.
a. True
b. False
Indicate whether the statement is true or false