« previous next »

Author Question: What are the four phases of the customer life cycle? Briefly describe each phase. What will be an ... (Read 120 times)

burchfield96

  • Hero Member
  • *****
  • Posts: 610
on: Jul 7, 2018
What are the four phases of the customer life cycle? Briefly describe each phase.
 
  What will be an ideal response?

Question 2

Android applications are developed using ________ programming language.
 
  A) Objective-C
  B) C
  C) Java
  D) VB.NET
Using MIS ¦ Kroenke, Boyle ¦ 10th Edition
Buy Test-Bank


Animal_Goddess

  • Sr. Member
  • ****
  • Posts: 339
Reply #1 on: Jul 7, 2018
Answer to Question 1

The four phases of the customer life cycle include: marketing, customer acquisition, relationship management, and loss/churn. Marketing sends messages to the target market to attract customer prospects. When prospects order, they become customers who need to be supported. Additionally, relationship management processes increase the value of existing customers by selling them more product. Inevitably, over time the organization loses customers. When this occurs, win-back processes categorize customers according to value and attempt to win back high-value customers.

Answer to Question 2

C


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question

burchfield96

  • Hero Member
  • *****
  • Posts: 610
Reply #2 on: Jul 7, 2018
Thank you


Animal_Goddess

  • Sr. Member
  • ****
  • Posts: 339
Reply #3 on: Jul 7, 2018
No problemo


« previous next »
 

Did you know?

Although not all of the following muscle groups are commonly used, intramuscular injections may be given into the abdominals, biceps, calves, deltoids, gluteals, laterals, pectorals, quadriceps, trapezoids, and triceps.

Did you know?

According to the National Institute of Environmental Health Sciences, lung disease is the third leading killer in the United States, responsible for one in seven deaths. It is the leading cause of death among infants under the age of one year.

Did you know?

In most cases, kidneys can recover from almost complete loss of function, such as in acute kidney (renal) failure.

Did you know?

Elderly adults are living longer, and causes of death are shifting. At the same time, autopsy rates are at or near their lowest in history.

Did you know?

Asthma is the most common chronic childhood disease in the world. Most children who develop asthma have symptoms before they are 5 years old.

Measurements of solar cycle variation during the last 30 years Measurements of solar cycle variation during the last 30 years
Ovulation Process The two ovaries alternate ovulation in each monthly cycle. Ovulation Process The two ovaries alternate ovulation in each monthly cycle.
Truth of life Truth of life
Phases of the Female Reproductive Cycle Phases of the Female Reproductive Cycle
Animated The one-way flow of energy and cycling of materials in the world of life Animated The one-way flow of energy and cycling of materials in the world of life
Three-Phase Process of Hemostasis Three-Phase Process of Hemostasis
Video: Allergic Rhinitis

For a complete list of videos, visit our video library