This topic contains a solution. Click here to go to the answer

Author Question: Compare and contrast intensive, selective, and exclusive distribution. Give an example of a product ... (Read 54 times)

Lisaclaire

  • Hero Member
  • *****
  • Posts: 569
Compare and contrast intensive, selective, and exclusive distribution. Give an example of a product that normally would be distributed in the way for each type of market coverage.

Question 2

Jasper Electronics, Inc (JEI)
 
  Jasper Electronics, Inc, is an electronics manufacturer that creates circuits for various electronic products. Currently, the company has eight locations. It prides itself on its fast production process.
 
  Ross is the newly appointed head operations manager of the company-and he is hoping to contribute to the company in a meaningful way. Ross has decided that there are several aspects of the production process that need to be changed or improved. One such aspect is quality control. He also wants to do some research to decide whether the company is moving in the right direction. In addition, he wishes to learn what other successful firms focus on so he can implement this knowledge at JEI.
 
  Refer to Jasper Electronics, Inc As an operating manager, Ross must do all of the following to be successful except
 A) motivate and lead people.
  B) understand how technology can make a manufacturer more productive and efficient.
  C) appreciate the control processes that help lower production costs and improve product quality.
  D) understand the relationship among the customer, the marketing of a product, and the production of a product.
  E) understand how to successfully finance production to gain the larger market share.



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

ryrychapman11

  • Sr. Member
  • ****
  • Posts: 334
Answer to Question 1

Intensive distribution is the use of all available outlets for a product, such as chewing gum or cleaning supplies. Selective distribution is the use of only a portion of the available outlets for a product in each geographic area, such as high-end clothing items. Exclusive distribution is the use of only a single retail outlet for the product in a large geographic area, such as Mini Coopers.

Answer to Question 2

E




Lisaclaire

  • Member
  • Posts: 569
Reply 2 on: Jul 14, 2018
:D TYSM


blakcmamba

  • Member
  • Posts: 335
Reply 3 on: Yesterday
Wow, this really help

 

Did you know?

The newest statin drug, rosuvastatin, has been called a superstatin because it appears to reduce LDL cholesterol to a greater degree than the other approved statin drugs.

Did you know?

Although puberty usually occurs in the early teenage years, the world's youngest parents were two Chinese children who had their first baby when they were 8 and 9 years of age.

Did you know?

Every 10 seconds, a person in the United States goes to the emergency room complaining of head pain. About 1.2 million visits are for acute migraine attacks.

Did you know?

Amoebae are the simplest type of protozoans, and are characterized by a feeding and dividing trophozoite stage that moves by temporary extensions called pseudopodia or false feet.

Did you know?

Pregnant women usually experience a heightened sense of smell beginning late in the first trimester. Some experts call this the body's way of protecting a pregnant woman from foods that are unsafe for the fetus.

For a complete list of videos, visit our video library