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Author Question: Service marketers must be concerned with four characteristics of services. What are they? Describe each. (Read 31 times)

brutforce

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on: Mar 24, 2019
Service marketers must be concerned with four characteristics of services. What are they? Describe each.
Marketing for Hospitality and Tourism ¦ Kotler, Bowen, Makens ¦ 7th Edition
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nyrave

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Reply #1 on: Mar 24, 2019
Answers will vary.


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brutforce

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Reply #2 on: Mar 24, 2019
Thanks


nyrave

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Reply #3 on: Mar 24, 2019
Welcome :)


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