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Rights to sports programming have gotten more expensive because a. they add prestige to the ... Started by lidoalex	1 Replies 38 Views	Aug 11, 2018 by dudman123
Networks like the Sunday morning news interview shows because a. they bring in high ratings. b. ... Started by s.tung	1 Replies 38 Views	Aug 11, 2018 by kxciann
Discovery Health is an example of a a. Foundation network. b. Subscription network. c. Subniche ... Started by casperchen82	1 Replies 21 Views	Aug 11, 2018 by gabrielle_lawrence
Video on demand (VOD) is different than pay per view (PPV) because a. PPV is transmitted when the ... Started by nmorano1	3 Replies 21 Views	Aug 11, 2018 by bblaney
A launch fee is when a. a cable network pays a cable system to be put in the lineup. b. a ... Started by cherise1989	1 Replies 45 Views	Aug 11, 2018 by fwbard
Programs that uniquely define the cable network on which they air are called a. Marquee shows. ... Started by Sufayan.ah	1 Replies 86 Views	Aug 11, 2018 by Leostella20
Premium channels maximize program audiences by scheduling the same program or movie to run several ... Started by Collmarie	1 Replies 59 Views	Aug 11, 2018 by johnpizzaz
For audience measurement, subscription networks often focus on a. cumulative audience. b. ... Started by asd123	3 Replies 101 Views	Aug 11, 2018 by alvinum
In a given month, approximately ________ percent of U.S. households watch public television. a. ... Started by crobinson2013	1 Replies 165 Views	Aug 11, 2018 by beccamahon
True or false: PBS differs from the commercial networks in that the program decision making comes ... Started by Themember4	1 Replies 33 Views	Aug 11, 2018 by srodz
Which type of licensee usually attracts the largest local audience? a. Community b. University ... Started by segrsyd	1 Replies 50 Views	Aug 11, 2018 by kescobar@64
Most new PBS programs come from a. the government. b. three major producing local stations. c. ... Started by misspop	3 Replies 45 Views	Aug 11, 2018 by otokexnaru
The programming strategy used by most public television stations is a. counterprogramming. b. ... Started by Collmarie	1 Replies 36 Views	Aug 11, 2018 by sierramartinez
One key difference between underwriting and advertising is a. underwriting cannot include a call ... Started by jilianpiloj	1 Replies 25 Views	Aug 11, 2018 by fromAlphatoOmega22
The development of television led the radio industry to develop a. the format approach. b. long ... Started by kaid0807	1 Replies 20 Views	Aug 11, 2018 by Li Jun
The main difference between terrestrial radio and satellite, cable, and streaming radio is a. ... Started by hbsimmons88	3 Replies 41 Views	Aug 11, 2018 by jordangronback
To remain competitive, many local terrestrial stations are doing all EXCEPT: a. Building a strong ... Started by amal	1 Replies 29 Views	Aug 11, 2018 by princessflame2016
When deciding on a new radio format, the first step is to a. review the competition. b. hire a ... Started by asan beg	1 Replies 34 Views	Aug 11, 2018 by shewald78
The book says radio is essentially a lifestyle medium. Therefore, it is important to a. know your ... Started by krzymel	1 Replies 39 Views	Aug 11, 2018 by bigcheese9
The key to using a satellite delivered format by a station is a. choosing a service with a big ... Started by joblessjake	3 Replies 22 Views	Aug 11, 2018 by bookworm410
Which format attracts the most listeners? a. Urban b. News/Talk c. Adult contemporary d. ... Started by jayhills49	1 Replies 46 Views	Aug 11, 2018 by ndhahbi
Advertisers like talk radio because a. they agree with the hosts. b. controversy brings ... Started by audragclark	1 Replies 36 Views	Aug 11, 2018 by sultana.d
Success talk is a. how the sales staff sells advertising time. b. how DJs promote the station. ... Started by kshipps	1 Replies 34 Views	Aug 11, 2018 by Jmfn03
The typical on-air caller is a. similar to the average listener. b. different from the average ... Started by tiffannnnyyyyyy	3 Replies 47 Views	Aug 11, 2018 by Loise Hard
Which of the following is a source of public radio programming? a. National Public Radio b. ... Started by melina_rosy	1 Replies 43 Views	Aug 11, 2018 by elizabethrperez