This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Larger and more disperse markets warrant _____ levels of marketing communications expenditures. a. ... (Read 104 times)

captainjonesify

  • Hero Member
  • *****
  • Posts: 543
on: Jun 29, 2018
Larger and more disperse markets warrant _____ levels of marketing communications expenditures.
 a. low c. wide
  b. high d. narrow

Question 2

Smaller and concentrated markets require which of the following?
 a. large budgets c. no budget
  b. small budgets d. None of the above.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

djofnc

  • Sr. Member
  • ****
  • Posts: 318
Reply #1 on: Jun 29, 2018
Answer to Question 1

B
The larger and more disperse markets warrant higher budgets, as they are harder to communicate to.

Answer to Question 2

B
Smaller and more concentrated markets are easier to communicate to.


captainjonesify

  • Member
  • Posts: 543
Reply 2 on: Jun 29, 2018
:D TYSM

amcvicar

  • Member
  • Posts: 341
Reply 3 on: Yesterday
Excellent

« previous next »
 

Did you know?

It is important to read food labels and choose foods with low cholesterol and saturated trans fat. You should limit saturated fat to no higher than 6% of daily calories.

Did you know?

Adult head lice are gray, about ? inch long, and often have a tiny dot on their backs. A female can lay between 50 and 150 eggs within the several weeks that she is alive. They feed on human blood.

Did you know?

Your chance of developing a kidney stone is 1 in 10. In recent years, approximately 3.7 million people in the United States were diagnosed with a kidney disease.

Did you know?

About 3% of all pregnant women will give birth to twins, which is an increase in rate of nearly 60% since the early 1980s.

Did you know?

Disorders that may affect pharmacodynamics include genetic mutations, malnutrition, thyrotoxicosis, myasthenia gravis, Parkinson's disease, and certain forms of insulin-resistant diabetes mellitus.

Freedom House is a nonprofit institution that uses several different factors to rank countries based Freedom House is a nonprofit institution that uses several different factors to rank countries based
Nursing Interventions for Different Levels of Anxiety Nursing Interventions for Different Levels of Anxiety
Levels of hepatitis A antigens and antibody after infection. Levels of hepatitis A antigens and antibody after infection.
Regulation of translation in erythropoietic cells by heme levels Regulation of translation in erythropoietic cells by heme levels
Energy passes among trophic levels Energy passes among trophic levels
Percentage of youth age 15 to 19 years with at-risk levels of body composition & fitness Percentage of youth age 15 to 19 years with at-risk levels of body composition & fitness
Video: Component of feedback systems & Communication and regulation of body systems

For a complete list of videos, visit our video library