Author Question: In the traditional transactional marketing approach, the ultimate goal of marketing is to: A) serve ... (Read 201 times)

Kikoku

  • Hero Member
  • *****
  • Posts: 540
In the traditional transactional marketing approach, the ultimate goal of marketing is to:
 A) serve customers' needs and wants.
  B) develop long-term customer relationships.
  C) create value in the buyer-seller relationship.
  D) acquire new customers and complete a large number of exchanges.
  E) All of the above are goals of transactional marketing

Question 2

A measure of the physical conditions of the product when received by the buyer is known as_________________ ___, this common element of logistics service.
 Fill in the blank(s) with correct word



jamesnevil303

  • Sr. Member
  • ****
  • Posts: 337
Answer to Question 1

D

Answer to Question 2

Damage



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

About 3% of all pregnant women will give birth to twins, which is an increase in rate of nearly 60% since the early 1980s.

Did you know?

The first oral chemotherapy drug for colon cancer was approved by FDA in 2001.

Did you know?

Less than one of every three adults with high LDL cholesterol has the condition under control. Only 48.1% with the condition are being treated for it.

Did you know?

In the ancient and medieval periods, dysentery killed about ? of all babies before they reach 12 months of age. The disease was transferred through contaminated drinking water, because there was no way to adequately dispose of sewage, which contaminated the water.

Did you know?

According to research, pregnant women tend to eat more if carrying a baby boy. Male fetuses may secrete a chemical that stimulates their mothers to step up her energy intake.

For a complete list of videos, visit our video library