This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: The ____ strategy consists of a manufacturer directing personal selling, trade advertising, and ... (Read 46 times)

waynest

  • Hero Member
  • *****
  • Posts: 553
on: Jun 28, 2018
The ____ strategy consists of a manufacturer directing personal selling, trade advertising, and trade-oriented sales promotion to wholesalers and retailers.
 a. forced channel
  b. push
  c. pull
  d. planned
  e. strategic channel

Question 2

Which of the following is FALSE?
 a. Multiple-choice questions tend to bias results by the order in which the response alternatives are given.
  b. An important advantage of open-ended questions is that respondents may answer them in their own words and are not limited to a set of alternative answers.
  c. Because respondents are able to better clarify their answers with open-ended questions than with other types of questions, the results can be more easily coded by the researcher.
  d. Both b and c are correct.
  e. a, b, and c are correct.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

kaylee05

  • Sr. Member
  • ****
  • Posts: 318
Reply #1 on: Jun 28, 2018
Answer to Question 1

B

Answer to Question 2

c


waynest

  • Hero Member
  • *****
  • Posts: 553
Reply #2 on: Jun 28, 2018
Thank you :)


kaylee05

  • Sr. Member
  • ****
  • Posts: 318
Reply #3 on: Jun 28, 2018
Happy to help you


« previous next »
 

Did you know?

Every flu season is different, and even healthy people can get extremely sick from the flu, as well as spread it to others. The flu season can begin as early as October and last as late as May. Every person over six months of age should get an annual flu vaccine. The vaccine cannot cause you to get influenza, but in some seasons, may not be completely able to prevent you from acquiring influenza due to changes in causative viruses. The viruses in the flu shot are killed—there is no way they can give you the flu. Minor side effects include soreness, redness, or swelling where the shot was given. It is possible to develop a slight fever, and body aches, but these are simply signs that the body is responding to the vaccine and making itself ready to fight off the influenza virus should you come in contact with it.

Did you know?

Atropine was named after the Greek goddess Atropos, the oldest and ugliest of the three sisters known as the Fates, who controlled the destiny of men.

Did you know?

In most climates, 8 to 10 glasses of water per day is recommended for adults. The best indicator for adequate fluid intake is frequent, clear urination.

Did you know?

Addicts to opiates often avoid treatment because they are afraid of withdrawal. Though unpleasant, with proper management, withdrawal is rarely fatal and passes relatively quickly.

Did you know?

About 60% of newborn infants in the United States are jaundiced; that is, they look yellow. Kernicterus is a form of brain damage caused by excessive jaundice. When babies begin to be affected by excessive jaundice and begin to have brain damage, they become excessively lethargic.

Heme consists of a complex organic ring structure, protoporphyrin Heme consists of a complex organic ring structure, protoporphyrin
Success of the Republican “Southern Strategy” Success of the Republican “Southern Strategy”
skeletal muscle consists of a group of fibers held together by connective tissue. It is enclosed in ... skeletal muscle consists of a group of fibers held together by connective tissue. It is enclosed in ...
Transatlantic Slave Trade Transatlantic Slave Trade
A basic strategy for producing a knockout mouse A basic strategy for producing a knockout mouse
Paired-end shotgun sequencing strategy Paired-end shotgun sequencing strategy
Video: Chromosome structural organization/ Mechanisms for chromosome movement Animation

For a complete list of videos, visit our video library