« previous next »

Author Question: The percentage of a target audience that is exposed, at least once, during a specified time frame to ... (Read 99 times)

Mimi

  • Hero Member
  • *****
  • Posts: 542
on: Jun 29, 2018
The percentage of a target audience that is exposed, at least once, during a specified time frame to the vehicles in which an advertising message is inserted represents _____.
 a. scope
  b. spread
  c. reach
  d. frequency
  e. gross rating points

Question 2

The average age of African Americans is considerably older than that for whites.
 a. True
  b. False
 Indicate whether the statement is true or false


fur

  • Sr. Member
  • ****
  • Posts: 309
Reply #1 on: Jun 29, 2018
Answer to Question 1

c

Answer to Question 2

False


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question

Mimi

  • Hero Member
  • *****
  • Posts: 542
Reply #2 on: Jun 29, 2018
Correct answers!


fur

  • Sr. Member
  • ****
  • Posts: 309
Reply #3 on: Jun 29, 2018
Great! Please up vote :D


« previous next »
 

Did you know?

According to the Migraine Research Foundation, migraines are the third most prevalent illness in the world. Women are most affected (18%), followed by children of both sexes (10%), and men (6%).

Did you know?

Sildenafil (Viagra®) has two actions that may be of consequence in patients with heart disease. It can lower the blood pressure, and it can interact with nitrates. It should never be used in patients who are taking nitrates.

Did you know?

Thyroid conditions cause a higher risk of fibromyalgia and chronic fatigue syndrome.

Did you know?

The most common childhood diseases include croup, chickenpox, ear infections, flu, pneumonia, ringworm, respiratory syncytial virus, scabies, head lice, and asthma.

Did you know?

The Food and Drug Administration has approved Risperdal, an adult antipsychotic drug, for the symptomatic treatment of irritability in children and adolescents with autism. The approval is the first for the use of a drug to treat behaviors associated with autism in children. These behaviors are included under the general heading of irritability and include aggression, deliberate self-injury, and temper tantrums.

ESM Study of Time Spent with Family ESM Study of Time Spent with Family
In 2008, the U.S. economy suffered a gaping wound as several trillion dollars were ripped out of it. In 2008, the U.S. economy suffered a gaping wound as several trillion dollars were ripped out of it.
Increased amounts of "screen time" are contributing to decreased amounts of physical ... Increased amounts of "screen time" are contributing to decreased amounts of physical ...
Bed Frame Joint Bed Frame Joint
Causes of Trauma Deaths by Approximate Percentage Causes of Trauma Deaths by Approximate Percentage
The Hfr chromosome time-of-entry map is assembled from the recombinant data The Hfr chromosome time-of-entry map is assembled from the recombinant data
Video: Lipid catabolism - lipolysis and beta oxidation and oxidation of fatty acids

For a complete list of videos, visit our video library